The four linked rings are most associated with Audi today, but they originated with Auto Union. The “Union” was an agglomeration of four German companies – Audi, DKW, Horch, and Wanderer, that came together under…
Posts tagged Audi
Reversal of Fortune:
Audi A4 Mk1
In 1992, Audi struggled to move less than 15,000 cars in the United States. Ten years later, it moved more than 85,000. Although Audi reinvented its entire lineup in that time, one car more than…
Sachsenring P70: Designed in Duroplast
Chances are good you’ve at least heard of the Trabant, national car of the Deutsche Demokratische Republik (DDR); but the Trabant wasn’t invented overnight. This dour gentleman is standing next to a Sachsenring P70 –…
NSU’s Comeback:
The Little Prinz
A true comeback kid, the NSU Prinz, with its raucus, 26-hp 583-cc air-cooled twin and crash four-speed, started arriving at stores in the spring of 1958.
Miami Nice:
Audi Cabriolet
1993 was nearly Audi’s nadir in the U.S., and for awhile it looked like the brand might not stick it out. At the time, the company was struggling to move 12,000 units a year in…