The Ford Fairmont was Dearborn’s first “downsized” car. Unlike GM, Ford started at the middle of its lineup post-OPEC and worked outward. But like GM’s “Project 77” cars, what became the Fairmont actually started off…
Posts tagged Lee Iacocca
Ford Bronco Mk1: A Horse Untamed
It could be fairly said that 1964 was Ford’s year of the horse. That April, Ford’s epoch-defining Mustang debuted at the New York World’s fair. The Mustang not only created an entirely new market, it…
The Blue Oval’s Supermini: Ford Fiesta Mk1
“Mini cars,” Henry Ford II famously once said, equal “Mini profits.” That was on May 13, 1971 and said in reaction to the early sales success of the Pinto. It came at the end of…