Sometimes you lead, and sometimes circumstances dictate that you follow. In the case of the mid-eighties Lincoln Continental, the first downsized car to wear that name, Lincoln was definitely a follower. In 1975, Cadillac’s “internationally…
Posts tagged Lincoln
Lincoln Town Car FN36: A Land Yacht For The 1990s
“We had an established identity that we wanted to keep, but … how do you do that and make the car look fresh and new?” said Gale Halderman in 1989. He was talking to the…
Lincoln Continental Mark III: The Magic Number
It was one of Lee Iacocca’s greatest successes. It was exactly what its target audience wanted, it was extremely profitable, and it created the template for an era of unprecedented sales success for Lincoln. Introduced…
The Lipstick Lincoln: 1976 Continental MkIV
The Lee Iaccoca-created Lincoln Continental MkIII was a smash hit for the brand – it repeatedly bested Cadillac’s Eldorado from 1969-71, and 79,381 MKIIIs were made in all. During the 1969-70 model years, Lincoln’s staff…