1956 would end up being the last year of the “real” Packards – many regarded the Studebaker-based models of 1957-58 as a kind of strange hybrid (sometimes derisively referred to as “Packardbakers”). But even though…
Posts tagged Packard
Prosperity to Peril: 1929 Packard 6-33
Prosperity was definitely not shared by all Americans in the decade that roared – but on the whole the 1920s were, in the U.S.A. at least, a consumer-spending bonanza driven by new technologies and newly-flush…
The Calm Before the Storm: 1951 Packard
In 1934, longtime Packard President Alvan Macauley watched as the depression destroyed Packard’s sales and rivals alike. For survival, radical change would be necessary – so he brought in New York area manager Max Gilman…